
Insomniac - Case Study
Along with EDC, the biggest music festival in the US drawing 150k attendees a day, Insomniac puts on dozens of other international music festivals and shows every month. As each festival and show are their own distinct brand they all require different forms of promotion on multiple platforms. With 10+ brands/projects it’s safe to say Insomniac has as huge of a range of media needs.
With Insomniac we produce a wide range of video content; festival trailers, recaps, interviews, show announcements, informational videos, merch launches, Golf Cart Confessions (we interview the biggest names in EDM backstage in a moving golf cart), a variety of special one off projects, as well hundreds of Multicam live streamed DJ and festival sets.
Below are examples covering some of the styles of content we do with Insomniac.